Thursday, September 22, 2016

Infinix Note 3: Bigger, better, faster




Infinix Note 3 is launching soon to shake up the smartphone market in Pakistan, with its incredibly large screen, 2-day battery, ultra-fast charging and fingerprint sensor.
Infinix Note 3 boasts two network variants, 3G enabled handsets and 4G enabled handsets.  Note 3’s fast charging technology allows 200 mins of talktime with a quick 5 minute charge and with the Aerospace Cooling technology, the phone is never too hot to handle.
SPECIFICATIONS
Dimensions: 162.5 x 82.8 x 8.4 mm
Weight: 199 g
Battery: 4500 mAh Li-Po battery (XCharge 3.0)
OS: Android 6.0 Marshmallow with XOS
Processors: 1.3 GHz octa-core CPU, MediaTek Helio X10 MT6753 chipset
Display: 6.0 inches, 1080 x 1920 pixels, 368 pixels per inch (PPI)
RAM:  2GB
Internal storage: 16GB
Memory Card Slot: MicroSD, up to 128 GB
Camera: Primary: 13MP with dual LED flash (up to 4128 x 3096-pixel pictures)
                Secondary: 5MP with soft flash (up to 2592 x 1944-pixel pictures)
Connectivity: Bluetooth 4.1, GPS, Wi-Fi 802.11n and 3G capability
Charging port type: MicroUSB 2.0
Dual SIM compatibility: Yes

Design

With a thickness of only 8.4mm to go along with the large screen, the Infinix Note 3 has a unique feel about it. The body is made out of aluminum alloy that lends it a fine textured finish. The Cadillac masculine sides of the phone look classy and go very well with the overall look of the phone.

Display

The Note 3's 6.0”, 1,080-pixel ultra-high definition screen increases both the viewable area and image quality. Streaming videos on your phone, looking at your pictures and videos or just browsing the internet - all can be done and viewed on the big screen.  Gamers would love the huge screen of the Note 3. With the high definition graphics and a processor that can take the heat, a lot of heavy duty games can be played seamlessly on Note 3.  

Hardware

Equipped with a 1.3 GHz octa-core processor and MediaTek Helio X10 MT6753 chipset, the Infinix Note 3 is quite heavy-duty under the cover. With a slot for extendable storage via a MicroSD memory card, you will always have room for your data and files.
Standard connectivity of WiFi, Bluetooth and and 3G are available on the phone.  Dual SIM slots are available for those with the need for the extra SIM card.  The speaker components have been tested and they provide high quality sound to go along with the giant screen to give you the best out of your viewing experience.  

Software

The Infinix Note 3 runs on Android 6.0 Marshmallow with XOS, a customized operating system that boasts battery optimization capabilities. The interface performs smoothly and you can even make use of fun and useful features such as customized themes, XPower, smart cleanup and Freezer. Power consumption is reduced by 30% while performing at the same optimum level.  

Performance

The processor, chips and RAM come together beautifully to give a smooth and hassle free performance. The Note 3 is able to perform everyday tasks with efficiency. Multiple applications can be run without any lag. The latest software makes sure that it is compatible with most applications.

Camera

 Note 3 incorporates built-in blue glass (BG filters) that reduces flares, in both its 13-megapixel rear camera and the secondary 5.0-megapixel front-facing camera. The bright rear dual flashes take excellent photos even in dark lighting conditions. The front camera comes with a soft flash so even your selfies can come out bright.
The primary camera has a Phase Detection Autofocus (PDAF) feature with 0.25-sec accurate recognition and fast focusing that lets you easily capture subjects in motion. This makes the Note 3's camera able to challenge some of the best in the industry.

Battery

As mentioned and covered earlier, the battery is one of the key features of Infinix Note 3 boasts. A 4500mAh battery capable of achieving a standby time of 2.5 hours. Coupled with the fast charging capability, your Infinix Note 3 should not die on you unexpectedly.

Verdict

The Infinix Note 3 is well worth the money considering the features that it offers.  The very same features can be found in other high end flagship phones which cost a lot more. If you want an unusually big bang for your buck, Infinix Note 3 is definitely the phone for you. The phone is launching on Daraz.pk on September 26 at https://www.daraz.pk/infinix-note3/ with free 4G data bundle from Telenor.

Monday, September 5, 2016

Ufone Bloggers’ Meet




Press Release:


Ufone recently arranged a bloggers’ meet to create awareness about the unsung heroes that are actively reshaping the society through their utmost efforts for humanity. Taking its primary message forward, ‘It’s all about U’, the company extends its support to consumers and people around, thus making them the core focus so as to serve them right.

Ufone makes conscious efforts in recognizing and highlighting people who are an outstanding role model and a personification of the very message ‘It is all about U’.  These are the people who, despite their challenges, have risen above and beyond them and made it big in



life. These are the role models who people will look up to as an inspiration as their achievements send out a message that inspires others to do good in their own capacity.

Four of these compassionate individuals were invited to share their inspirational stories and discuss about their endeavours in order to instill a higher sense of benevolence in people around. These included Muhammad Mohsin Ali, Shamim Akhtar, Saqib Ali Kazmi, and Sabia Abbat. Heroes in their respective areas, Ufone scouted them and picked them up to portray them as models of excellence to the society, so as to trigger the self-belief and inspiration needed to excel in life. Through TVCs and a comprehensive 360 degree campaign, the company has highlighted the life stories of these individuals, their struggles and their unparalleled achievements to inspire the nation and instill in them the belief that nothing is beyond their reach, provided they have the determination to make their dream come true.

Shamim Akhtar one of these heroes, at 53 is Pakistan’s first female driver; she is one such example who decided to go against all odds to make both ends meet for her family and adapted to a role skewed toward gender based obstacles. She attributes her success to the Islamabad Traffic Police Training course that paved the way for her to show her the possibilities of being able to drive heavy vehicles as she had gained an excellent road sense and courage to defy all stereotypes associated with driving vehicles. Her untiring efforts later helped her gain a public service vehicle license, making her the first Pakistani woman licensed to drive trailers, tractors and trucks.
 
Similarly, Muhammad Mohsin, son of a bread maker and resident of Hafizabad scored 688 points in his B.A exams through his uncanny efforts; thereby topping the list in B.A/B.Sc exams held by the Punjab University and made waves nationwide. Not being able to manage his college dues, he still had his motivation geared towards his goal of completing his graduation and therefore appeared for exams as a private candidate. Mohsin continued his quest for education while assisting his father to support his family and ensured that financial obstacles do not become the reason for a break in his education.
Sabia Abbat, on the other hand, is a 25 year old cyclist hailing from the village of Haripur and has also been handpicked by Ufone to brace its campaign. Within two years of her enthusiastic endeavors for sports, she became the national champion in Lahore; prior to this, she had been representing her college in regional events. She is now a professional cyclist and holds a bachelor’s degree in physical education.

Another flourishing example is of Saqib Ali Kazmi, an inspiring young entrepreneur and social worker from Karachi. From education to health, Kazmi works in the development sector to help the underprivileged of the society however he can. He started a project called “Mera Karachi Meri Zimmedari”. The name being self-explanatory focused on the role of each individual towards the society instead of relying on the politicians or ruling elites to facilitate people. Taking a leap forward, he worked in a small school and later with the help of his friends identified two areas of development in Interior Sindh, that is, water and education. To resolve the water crisis in the area, Saqib and his friends installed 320 hand pumps in different areas of Interior Sindh, particularly Gharo and Thatta. Saqib and the team also manage an educational venture in a village in Gharo. They provide books, free education, uniform and linguistic training to children to allow them to grow and prosper as well as make a difference.

As part of Ufone’s brand philosophy, it also supported people and organisations not generally known to the public but who all have been doing extra ordinary work for the betterment of the society. These were small scale philanthropic initiatives started by individuals on a personal basis who later went an extra mile, thus impacting their surroundings magnanimously. These include Operation Eid Child, Deewar-e-Mehrbani, and Khaana Ghar. All 3 initiatives have been conceived and are conducted by individuals in their personal capacities. These are being highlighted by Ufone to inspire similar ventures and to invite participation in the on-going activities. Ufone showcased these initiatives through a large electronic media campaign to share the message of goodness with all Pakistanis. Parveen Saeed of Khana Ghar also graced the event with her presence and explained how she was encouraged to pursue her mission of feeding the underprivileged when she heard of a mother having killed her two children as she was unable to feed them.

The discussion by these unsung heroes was followed by an interactive session with the bloggers whose keen interest in their endeavours revealed many more unsung heroes in the making!




Monday, August 8, 2016

Kaymu.pk and KVTC join hands to empower the Intellectually Challenged



Press Release
Karachi; July 28, 2016: Kaymu.pk, Pakistan’s largest online marketplace and a part of Daraz Group, has joined hands with KVTC, Karachi Vocational Training Centre for the Intellectually Challenged, to provide an online platform to sell products made by their students.
The prevalence of disability in Pakistan, mental or physical, is estimated at 2.54% of the total population, or over 5 million people. Under the banner of Jiddat, an initiative of KVTC, a wide range of Women’s Apparel and Home Craft, including cushions, tables, lamps, etc., are handmade by the intellectually challenged trainees who are imparted vocational training so that they can become independent and contributing members of society. These products are now also available on Kaymu.pk, giving them exposure to a nationwide audience.
 “The internet offers a great avenue to promote inclusion and accessibility for the equal participation of persons with disabilities. We believe that it is imperative to work towards empowering all segments of society and we are thrilled to have KVTC on board in line with Kaymu’s vision to enable and empower people all over Pakistan to earn their own livelihoods,” said Bjarke Mikkelsen, Co-CEO at Daraz Group Asia.
Masroor Baweja, Project Manager for Jiddat, said, “Social inclusion and financial independence are part of our main objectives and we are confident that working with Kaymu will add value to our mission.” As part of the collaboration, Kaymu also conducts trainings with the team members of KVTC to share insights on how to cater to the online customer and guide them with regard to market trends.

Magical Times at Dolmen Mall



Press Release   
 

Pakistan’s first international standard mall, Dolmen mall, is renowned for always staying a step ahead of its competitors.  As summer 2016 approached its end, Dolmen hosted the city’s biggest Back to School Festival. Held from 29th to 31st July 2016 across all three Dolmen Malls, the festival aimed at school going kids and families; giving them a chance to celebrate and be excited about the beginning of another scholastic year.
The Marketing Head at Dolmen, Anum Nadeem said, “We’re holding this event for the first time and are expecting families to shop, eat and have fun. We’ve brought together some great shopping options for our customers.
At Dolmen Mall Clifton, the Back to School edition of the Dolmen Bazaar saw leading retailers like Hub, Leisure Club, Kidz Dunya & Sindbad as well as budding entrepreneurial ventures like Magic Hands and Paperworks showcase their Back to school range. From school bags, notebooks and stationery to a delightful display of balloon art, the little ones thoroughly enjoyed themselves in this maze of amazement. Parents, on the other hand, rejoiced the rare opportunity for their kids to have fun in a safe and family-friendly environment.
Adding some magic to the cauldron of excitement, Dolmen Mall conjured up the launch of Harry Potter and the Cursed Child in collaboration with Liberty Books on the third day of Back to School Festival. The launch of the 8th Harry Potter book was held on Harry Potter’s birthday, 31st July.  The response was staggering; the event saw a union of three generations of Potterheads. From five year old HP fanatics flaunting painted scars on their foreheads, to tweens donned in wizard’s robes - even grownups didn’t shy away from swishing their wands and crying out ‘Wingardium Leviosa”.  Fans lined up at 9:30 AM to receive their copy of the awaited book on this unique occasion where Harry Potter fandom was so majestically celebrated in Pakistan. Thematic décor, wands, hats, trivia games, giveaway for the best dressed fans and countless photo opportunities with a truly magical ambience and music, the event was a memorable one.
Dolmen Mall capitalized on the organic pull of Harry Potter fandom and took Back to School Festival to a whole new level. The event exceeded expectation on all fronts, and provided visitors with three days of festivity in a completely family-friendly environment. Dolmen aims to continue surprising its visitors with more such events in the future.
Bloggers and Key Opinion Leaders were hosted by Dolmen Mall and given out special Harry Potter themed giveaways. They shared the impact the book has had on their lives and also relived their back to school memories. They were provided refreshments in the form of crispy and grilled chicken from Golden Chick and delicious cupcakes and coffee from Lals. Everyone left the vicinity of the mall happy and content, with their copy of their favourite book with them.
Number of Visitors